How to update your content in 10 steps (and make it better)

Do you have old posts and pages that need some new life breathed into them? It’s worth taking the time to update your content. Not only is it better for

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What is a keyword?

When looking for information about keywords in relation to SEO, you get bombarded with information about keyword research. And of course, this is crucial if you’d like your page to

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Image SEO: How to optimize your alt text and title text

Adding images to your articles encourages people to read them, and well-chosen images can also back up your message and get you a good ranking in image search results. But

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How to learn SEO: A guide for all backgrounds

Do you want to learn SEO? Good for you! There are loads of resources to choose from, so we’ve put together this guide to help you navigate all the options.

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7 ways to improve product descriptions in your online store

These days, it seems as if everyone and their mother have an online store. Platforms such as WooCommerce and Shopify make it easy to start one, so why not? But,

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How to improve the accessibility of your website

Accessibility matters. And making sure that your website is accessible for everyone shouldn’t be an afterthought. It plays a big part in the usability of your website and that’s why

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How to craft great page titles for SEO

Writing great page titles is an essential skill for anyone doing SEO. Why? Because the title tag can be the first thing a user sees in the search results and

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Online audience research: how to analyze your audience

To write appealing copy for your online audience, you need to know them. Who are those people that read your stories? Who are the people that search for the terms

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How to add your website to Google Search Console

Google Search Console is a must-have tool for all site owners as it gives you an incredible amount of information about how your site is doing in search. We strongly

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What is crawlability?

Ranking in search engines requires a website with flawless technical SEO and great, relevant content. Luckily, the Yoast SEO plugin takes care of (almost) everything on your WordPress site. Still,

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