Four Google SERP features for ecommerce SEO

30-second summary: Holiday season shopping is on and your ecommerce store whether a local shop or an international ecommerce brand needs visibility for salesHow do you jump right in front

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Got an old website? Update it and refresh your SEO

Do you have an old website that’s seen better days? Or a site that’s been offline for a few years? In this post, we’ll explain what you should check to

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Best practices for SEO-friendly URLs

It’s a topic that remains up for discussion: SEO-friendly URLs. Should you include the category? Do you want to keep the URL as short as possible or is there room

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Content maintenance strategy: 6 tips for a cleaner website

If you’ve been working on your website for a couple of years, chances are that your website has become a giant collection of posts and pages. When writing a post

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Why focus on long-tail keywords?

>Focusing on long-tail keywords is a great SEO tactic. Long-tail keywords are keywords or keyphrases that are more specific – and usually longer – than more commonly used keywords. Long-tail

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Does readability rank? On ease of reading and SEO

Is it worth your while making your text easy to read? Will it lead to higher rankings and more traffic? In simpler terms: Does readability rank? At Yoast, we’re convinced

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How to update your content in 10 steps (and make it better)

Do you have old posts and pages that need some new life breathed into them? It’s worth taking the time to update your content. Not only is it better for

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What is a keyword?

When looking for information about keywords in relation to SEO, you get bombarded with information about keyword research. And of course, this is crucial if you’d like your page to

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Image SEO: How to optimize your alt text and title text

Adding images to your articles encourages people to read them, and well-chosen images can also back up your message and get you a good ranking in image search results. But

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How to learn SEO: A guide for all backgrounds

Do you want to learn SEO? Good for you! There are loads of resources to choose from, so we’ve put together this guide to help you navigate all the options.

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